Conducted an evaluation of an online media campaign "16 Days of Activism against Gender Based Violence" (GBV 2011). This was an international campaign that took place from the 25th November (International Day against Violence against Women and Girls, VAWG) to the 10th December of 2011 (International Human Rights Day).
The evaluation answered several research questions:
1. Reception - what they thought about it?
2. Did the campaign have effect on... a) attitudes and knowledge about Violence against Women and Girls, especially young people who followed the campaign regulary b) young authors that contrubuted to the 16 days campaign
3. To identify the areas of improvment and recommendations for future campaign implementation
4. Assessment of the campaign distribution